“Soft and Luminous” featuring Jasmine Cahayag

Jasmine Cahayag is a Northern California–based model signed with HumanModels Modelling Agency and is beginning to make her mark in the industry.

Working across commercial and editorial projects, her style leans toward clean, minimal imagery with an emphasis on presence and mood. With a background in performance, Jasmine brings ease, movement, and a quiet confidence to the camera.

This beauty story featuring Jasmine Cahayag was created in collaboration with fashion photographer Reinhardt Kenneth. Together, they focused on simplicity, letting light, texture, and subtle expression lead the narrative.

The result is a series of images that feel intimate and considered, highlighting form and feeling without unnecessary styling or distraction.

Beauty was done by makeup artist Céleste Switala, using her full beauty collaboration, including products from her own brand. Jasmine Cahayag’s look was kept natural and luminous, designed to enhance Jasmine’s features while maintaining a clean, editorial finish that aligned with the overall vision of the shoot. At this early stage, Jasmine’s work reflects a thoughtful start, shaped by strong collaboration and a clear creative direction.

Photography: Reinhardt Kenneth @reinhardtkenneth.
Muse: Jasmine Cahayag @jasmine.pc.
Producer: Rhea Cahayag @rhecahayag.
HMUA: Céleste Switala @celesteswitalabeauty.
Lighting Direction: Joeychi @joeychi.dng & John Joval @joval_pictures.
Digitech: Haemy Chung @thehaemy.
Photographer’s Assistant: Marco Sierra @ms_ztudioz

Harper’s Bazaar Vietnam